Flourishing and sustainable wildlife, biodiversity and terrestrial and marine ecosystems.
Conserve and develop wildlife, biodiversity, and ecosystems through the promotion of community engagement in comprehensive and effective programs to achieve environmental sustainability and create social and economic value.
1. Sustainably protect and develop wildlife and biodiversity in terrestrial , coastal and marine environments.
2. Establish and manage protected areas and threatened species reproductive centers and their restoration in their natural habitats.
3. Build a knowledge base on wildlife and biodiversity in the Kingdom through making field surveys, specialized studies, databases available to relevant stakeholder.
4. Raise awareness on wildlife across communities through outreach, cultural and media programs.
5. Promote economic diversification by contributing to the development of sustainable ecotourism and the utilization of genetic resources and ecosystem services.
6. Promote cutting edge research and innovation in wildlife conservation by engaging with universities, and local and international research centers.
1. Passion
2. Responsibility
3. Efficiency
4. Innovation
5. Collaboration